In This 'New Age' of Business, Social Media is King

ATLANTA, GA, December 20, 2012 /24-7PressRelease/ -- Gone are the days of the mom-and-pop store where advertising was not necessary because it was the only shop in town. Today's entrepreneurs must compete in a virtually global marketplace, and the best way to remain competitive is through online social networking.

"This is an entirely new playing field," says Dr. R. Kay Green, CEO of RKG Marketing Solutions and author of the new book "I've Been Called the B* Word... Now What Do I Do?" "An entrepreneur who wants to succeed in this new age of business must have an active online presence through which she can build and promote her brand. Ignoring this crucial aspect of modern selling can be detrimental, to say the least."

According to Infographiclabs.com, Facebook currently boasts 845 million active users every month; Twitter's user accounts number over 465 million; and LinkedIn has more than 135 million users in 200 countries.